Event Giveaways and Promotional Exhibition Merchandise

Showcasing Your Brand At Tradeshows, Exhibitions, and Events

If your brand is hosting or exhibiting at an event this year, then standing out should be your top priority.

Whether it’s a tradeshow, an open day, or an in-house exhibition, promotional events are incredible marketing tools to showcase your brand to potential clients face-to-face! Although we’ve seen an obvious rise in digital meetings, nothing stays in the mind of prospective customers quite like an in-person interaction.

With over forty years in the promotional merchandise industry, we’ve witnessed the evolution of tradeshows and know the most effective tools to help create long-lasting impressions.

Standing Out From Competitors

When you’re walking down the aisle of a busy event, every single exhibitor will be vying for your attention. Even if it’s just for a second, catching the eyes of prospective clients is of the utmost importance. It’s about creating an immediate impact and turning that into a lasting impression. That’s where Sycal can help.

Whether you’re looking for captivating signage, engaging backdrops, or promotional table coverings, we’ve got the tools to help your brand catch eyes and steal focus. At Sycal, our expertise extend beyond giveaways and merchandise, allowing us to provide an all-in-one branded event service.

Custom Branded Clothing and Accessories

Representing your brand shouldn’t be limited to just your table. Ensure your exhibition staff looks like a real team and showcase the unity of your organisation on event days.

Whether it’s custom branded clothing, uniforms, accessories, badges, or lanyards, we offer a HUGE range of promotional and personalisable wearable items designed to stand out.

Custom Branded Event Giveaways

Did you know, studies have shown that promotional products can increase brand recall by up to 85%? That’s a pretty good tool to utilise when you’re standing only a few metres away from competitors.

However, the days of providing low-quality branded giveaways at exhibitions are OVER.

At Sycal, we’re all about sourcing effective promotional merchandise designed to create long-lasting impressions and not just end up in a bin, and so are your customers. The custom branded products you pass out to prospective client have to represent your brand and corporate identity. So what should you do?

Custom branded pens may seem a little cliche, but only if you’re using the wrong one.

For over a century, the humble promotional pen has stood the test of time for good reason… it works.

Although it’s not a particularly novel gift, its practicality and enduring appeal make it an invaluable tool for your promotional arsenal. Available in all shapes, sizes, colours, and weights, we’ve got the perfect pens for your next event, completely customisable with full-colour printing and engraving options.

Affordable, practical, and statistically proven to be kept for around eight months, promotional pens have an incredibly impressive cost per impression. Whether you’re looking for traditional or novel options, we offer a wide range of custom branded giveaway pens designed to effortlessly develop brand recognition with prospective customers and clients.

Sipping Success With Custom Branded Drinkware

At Sycal, we’ve seen a dramatic increase in customers moving from single-use products to reusable options, especially when it comes to drinkware.

When it comes to giving away custom branded drinkware at events and exhibitions, these products can create an appreciation like many other products can’t… and I can say this from direct experience. As Marketing Manager at Sycal, I’ll often end up at promotional merchandise exhibitions, where I’ll check out numerous brandable products and walk away with a few samples. Unless it’s something I can eat, very few giveaways make an impact quite like good quality branded drinkware, and I can remember every company that gave them away.

Did you know the average Brit drinks between 3-5 cups of tea/coffee per day? That’s a lot of opportunities to utilise a custom-branded reusable travel mug. Every time your customer heads out on their commute, they’ve got a reminder that you’re at their side as they have their favourite beverage!

Our bottles and travel mugs are manufactured from a wide range of materials. If you’re an eco-driven organisation, we have options made from recycled plastics, bamboo, aluminium, and alternative sustainable materials.

Although a little pricier than a promotional pen, custom branded drinkware when used as an event giveaway can be a highly effective tool to keep your brand in the brains of your customers long after they’ve left the show.

With options starting from less than £2 per unit, drinkware is a fantastic promotional giveaway!

Bags Full of Brand Identity

Enhancing the utility of giveaways, promotional bags have proven their mettle as walking billboards. Whether it’s a café-style paper bag, an eco-friendly tote, or a unique creation, Sycal’s diverse range caters to varied needs.

Cost-effective and practical, custom printed bags showcase your brand identity on the move, ensuring your message beyond the event’s confines. Functionality blends seamlessly with fashion, enabling your audience to carry your brand with pride.

As the events landscape finds its place in a post-pandemic world, Sycal celebrates 40 years of expertise, providing an arsenal of promotional merchandise to elevate your brand’s presence. The revival of tradeshows and exhibitions presents an opportunity to shine, and with Sycal’s comprehensive range of promotional giveaways, from classic pens to sustainable drinkware and iconic bags, your brand is poised to leave an indelible impression. Remember, it’s not just about the gifts; it’s about crafting a cohesive experience that resonates long after the event curtains close.

Reach out via phone at 01234 841741 or email at sales@sycal.co.uk to embark on a journey toward a standout stand.