The iconic BIC® 4 Colours® Pen combines four classic ink colours in one practical writing instrument, with blue, black, red and green cartridges available at the press of a button. With its instantly recognisable design and more than 50 years of writing heritage, it’s a proven promotional pen for everyday use.

Featuring a reliable retractable mechanism, quick-drying, smooth-writing ink and a precision tungsten carbide ball, the pen delivers consistent writing performance while its large, almost 360° branding area provides excellent visibility for your logo. Full-colour BritePix™ Digital printing allows your branding to stand out across the pen.

The latest version features gold or silver metallic foil finishes for a more premium look and uses 13% less plastic on the top, providing a more sustainable option.

Ideal for corporate events, client gifts, loyalty programmes, exhibitions and promotional campaigns, the BIC® 4 Colours® is a practical branded pen that’s instantly recognisable.